Regardless of which social bookmarking website you choose to use, the tips that follow will help generate traffic to your website. So lets move to the 5 steps:

Action Tips To Leverage Your Social Bookmarking Campaign

Now, you know what a job it is to appear on the home page of social bookmarking websites like Digg, Del.icio.us, etc. You also know that being there could mean massive traffic and links to your website, in addition to high search engine rankings. Well, its not the Holy Grail anymore, if you know how. You are about to! Read on:

Your Posts Must Have Good Titles

Ask any SEO expert - and they’ll tell you that it’s in the title. It, in this case, is the keyword or keywords. Did you put the keywords for which you want to be found in your title? Say yes, because that’s how the people who see your content or article on these sites will link to you - that is, through the titles. This gets your keywords in the anchor text. This increases your search rankings. It’s a neat cycle.

Keep It Short

If you’ve noticed, visitors on social bookmarking sites don’t have a whole lot of patience to read lengthy text. What you need to do then, is to create content that is interesting, short and easy to read. The first two lines must grab your reader’s eyeball and keep it till the end of your content. Then they might link to it, if they like it.

Use RSS Feeds

Social bookmarking site members are there for information. Not for ads or to do their shopping. That doesn’t mean you’ve lost them. Why not put an RSS feed button on your webpage so that they subscribe to your site, and also submit your site to the social bookmarking sites? You can also position ads in your RSS feeds. That’s more money, more pageviews and more subscribers.

It All Comes Back To The King, Content

Have lots of content or linkbait - the more the better. It enhances your chances of focussed traffic. On social bookmarking sites, users comment. Do away with obstacles like asking users to sign in before they comment. Rather, lure them to comment.

A Word About Coming Up With Content For Social Bookmarking Site Users Here:

As obvious as it sounds, users browse to read as much as they can. They don’t want to linger. So make it easy for them by formatting your content to ensure that they read it and hopefully link to it. No point writing a great article if it isn’t easy to read.

• Make use of paragraph headers that highlights important points
• Get the best out of top ten/five lists - people love it
• Use images instead of words where possible.

You must identify the social bookmarking and networking sites that work best for you. The biggest may not necessarily mean the best for you. So identify those niche sites that can bring you a whole lot of traffic and customers rather than lose time on the passive ones. Check the sites you would like to be associated with to see if the content gels with you. Look for sites where the activity level is high. After you identify the right sites, establish yourself by submitting content and build the community’s trust in you. This will naturally lead them to your website.

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