In my last article, “Discover The Easy Way of Building Link Directories” I told you about how search engine optimized directory pages can attract more traffic to your website, when people search for those related products or services that you have listed on those directory pages. I also told you that by maintaining well laid-out and organized directory pages, you could get reciprocal links from those websites. Or, in other words, you can get more inbound links to your website.

Link Popularity Means High Page Ranks!

Let’s face it - the greater the number of links pointing to your website, the higher is your page rank with most search engines! Google, AltaVista, HotBot - they all use the number of inbound links parameter as a very important factor in determining your page rank. As such, link popularity still plays a vital role in getting those top ranks and search engine positions for your websites.

Moreover, if those links are coming from high quality, related websites, then there’s nothing better than that! Search engines will love your site if all your links - both inbound and outbound - are completely relevant to the content of your web pages! And if your inbound links come from pages having a high ranking, then that automatically increases your page rank too! If such high-ranking pages consider your site worthwhile enough for linking to it, then your site must be offering some really good content!

The Catch

The only catch here is that acquiring a decent number of legitimate inbound links, from good-quality, related websites, requires a considerable amount of ingenuity and expertise. You don’t want to irritate the search engines by accumulating generic links, so that they throw you off their grid completely! Neither do you want to end up linking to a banned website!

As we discussed in the previous email, accomplishing this task can consume a lot of energy and leave you tired, even more so when you have to maintain more than one website! Besides, there is always the time factor that is essential for gaining the upper hand over your competition.

Use Of SEO Software For Link Maintenance

Using a reputable SEO software program, for establishing and maintaining your link partnerships, can greatly ease the burden off your shoulders! It can accomplish within days what would manually take months to achieve! A good link maintenance program -

• keeps track of the locations you’ve already submitted your site to
• prevents being linked to banned websites and thus, keeps you out of trouble
• allows you to manage information about all the sites connected from your website
• generates highly targeted directory pages automatically, based on the information specified for your outgoing links
• automatically uploads the link files to your web server
• customizes the structure of your link pages through automatic category creation and management
• has an internal link check feature, that easily and conveniently ascertains whether your link partners still have reciprocal links to your site or if they have been dropped
• effectively manages all your link email campaigns - handles all email tasks of contacting and managing prospective link partners, and also keeps them notified of any updates

Popularity: 90% [?]

In my last two articles, “Is Click Bank A Scam?” and “Do You Know The Adwords Secret?“, I covered the basics of how ClickBank works, some of the strategies affiliate marketers use to drive traffic and why some of those methods don’t always work. Today, I’m going to get right down to the nitty-gritty of bringing in that ClickBank cash - choosing the right kind of product. If you were to assess the biggest losers in the ClickBank game, you’ll find that they all have one thing in common. They are promoting the wrong kind of products.

Yes, it’s true that with some products, the market is simply too competitive to even hope to get noticed. Other products are just things that very few people even think about buying. The secret is to find that spot between these two extremes- ideally, the products you promote should fill two important criteria. There should be a demand that exceeds existing supply. Secondly, the market shouldn’t be saturated yet.

Right now, you’re probably thinking, well all I have to do is promote new products then, right? Not necessarily- the first thing to do is check out the ClickBank Marketplace. Choose a category that you like and then select New Products. Now sort these results in order of gravity or popularity- right now, this is your most important factor. But the most popular product doesn’t necessarily mean it will bring you the most money.

The Whole Equation

There are a series of figures that you need to consider when selecting a product. When you select one, you’ll notice that it comes with a list of symbols.

• $/sale is the amount you can earn per sale.
• %/sale is the percentage that the affiliate will receive.
• %/refd is the sales generated by that vendor solely from its ClickBank affiliates
• grav is the gravity or popularity of the product

A promising product should pay you more than $20 and have a minimum percentage of 50%. The ideal gravity threshold is 10- 60. Over 60 means the product is already doing well and the market might be saturated already. However, there have been instances of products ranking higher than 60 while having low market saturation. Less than 10 is a risk, because it says that the product hasn’t been able to prove itself as a seller yet.

Apart from these figures, it’s also important to take a good look at the product and the vendor’s selling page. Deciphering sales letters does take a little practice but soon you’ll be able to spot the winners and the ones you can ignore. Testimonials, benefits and time sensitive offers are all positive aspects you should look out for. Make sure the page is designed well- this doesn’t mean it has to be fancy, just clean and pleasing to the eye. A good, attractive headline is also a good sign.

Popularity: 92% [?]

In this article, I’m going to show you the best techniques to make money online that have little or no cost and produce fast results. So first off, here’s one that does not involve any cost at all.

Let’s get back to those keywords I talked about in an earlier article, “This Is How You Spot The Best Affiliate Opportunities“. Remember the information keywords? Here we’ll use the buzz factor to cash in on viral publicity. It is as simple as setting up a blog and putting AdSense ads on it. We’ll then use the information keywords to drive unpaid traffic to it.

The crucial factor here is the keyword’s buzz factor. Is it hot enough for people to spread the word? Usually, celebrity news, politics, sports, etc. are the kind of news bits that will work here.

After you have picked the buzz worthy keywords, set up your blog and add your AdSense code to it. You need to get your adsense ad as much exposure as possible - so that you get a great click through rate on your ads, thereby exploding your income. You must now add a blog post about the keyword you’ve chosen. Don’t worry, you can copy and paste the news item itself for the blog post. Add a small article that is informative, with complete details of the news item.

Now you need traffic - and lots of it. How will you get it? Use the power of social bookmarking sites like Digg, StumbleUpon, Reddit etc. These sites get awesome traffic that you want to cash in and that too without paying a dime. Create an account at these sites and submit your story as per the instructions.

Rather than do this manually, you have the option of using automation tools that can achieve this for you. We are talking about thirty minutes to AdSense income here, remember? Use these tools to submit your news items to plenty of social bookmarking sites and almost right away you will see floods of traffic targeted to your keywords. Make sure you read the site’s policy to avoid getting your item banned.

While you can create a new blog for each news item, it is better to post on one blog as it not only saves time but is also beneficial in terms of search engine optimization. Why lose search engine traffic?

To summarize, you can use high buzz high demand keywords to increase your AdSense income while leveraging the power of social bookmarking sites. You need to do this quickly and on time. If you delay, then you lose the power of the buzz factor of these keywords. Finding these keywords must be a continuous process and thanks to Google’s Hot trends it will be a matter of minutes before you zero in on your list.

Popularity: 38% [?]

Link building takes time and effort but the long-term benefits are worth it. So how will you build link popularity for your site? That’s our focus for today.

In a previous article, “Why Should You Build Links?“, I talked about how important it is to build your site’s link value since it will increase your chances of getting linking requests and gradually get other sites to link to you, increasing your link popularity at the same time. There are certain things that you must bear in mind when you build link popularity:

• Go only for the relevant links. Quality scores over quantity any day and you need to ensure that the links pointing to your site are from web sites relevant to yours.
• List your website in all the major directories.
• Submit your website to the about.com site if it is relevant to a particular topic.
• Which sites link to your competitors? Find those and try getting them to link to yours.
• Make a list of links when you get in touch with related sites for linking.
• You can also try to get websites complementary to yours to link to you. if you sell dog food, then you might want to a website dealing in kennels to link to you.
• While visiting websites related to yours, if you comment on their guest books or participate in their forums, include your website URL in your signature.
• Write a testimonial for the website you want to link to you so that they can link to it on your website.
• Affiliate programs are a great way to build link popularity

Search engines prefer to see links that come naturally to your site and there are several ways to achieve link popularity, increase your search engine rankings and generate huge traffic to your site.

How Great Content Can Help With Link Popularity:

Just as search engines love natural inbound links, they also love quality content. This is a major factor that brings in natural back links. You can write keyword rich articles, publish them in high-ranking websites, and also submit them in article directories. By adding a resource box where there’s a link to your website, you can see a lot of traffic and inbound links.

Consider Blog Publishing

By starting a blog, you can post the kind of content you want your niche market to see. Unlike in article directories, you can also freely add links to your products or services where appropriate. Blogs can be submitted to blog and web directories enabling you build link popularity. In addition, RSS syndication will also make you more visible.

Posting In Forums:

These are search engine friendly places where you can sign up for free and provide useful content. Apart from the advantages of establishing yourself as an expert, you can also generate a lot of natural inbound links to your site through your signature file on the forum.

Obviously, there are plenty of other ways to build links to your site. High page ranking by the search engines equals traffic equals better conversion rates and profits.

Popularity: 32% [?]

In this article, I’m going to look at the best sites to broker for. After all, this will be the basis of your earnings. As a JV broker, here’s what you do:

• Find someone who wants to sell products
• Find a marketer to sell these products
• Broker a deal between them
• Earn profits

You’ll remember in my last article, “Taking The First Step Towards Profits“ that I talked about how two-tier affiliate programs are the best ones to sign up for. To get a little deeper into this, here’s what you should look for.

Sites That Pay A Minimum Second Tier Commission Of $10

We are looking at a minimum commission of $ 10 per second tier sale. This is not tough to do. Even if the marketer you broker a deal with makes ten sales, you earn $100. If the marketer has a huge list of subscribers, just by sending them a simple email, you are looking at a high conversion rate that can earn you thousands in commission. See how powerful this method is? So even with a product that doesn’t cost much, you can still make a lot of earnings by identifying and leveraging marketers with huge lists.

Sites That Give Your Marketer Promotional Material That’s Ready To Use

The marketer you are brokering the deal with will love it when he can earn without doing a thing. If you outline even a couple of simple jobs like sending out an email or setting up a banner ad, chances are that they’ll never get around to doing it. Instead, if the product site you are brokering for provides all the promotional material in a ready to use form, you can tell your marketer that all he needs to do is copy paste it into his email software and send. Don’t forget to tell him that he’ll see money within the hour of doing this. It’s a lot easier to send out an email campaign that has already been written for you than go through the process of writing them and then sending them. So you simply need to find a site owner who is smart enough to provide the promotional material to sell his products.

Sites That Give Your Marketer Promotional Material That’s Ready To Use

In fact, this is your first priority as the success of your JV brokering depends on this. What if the marketer doesn’t sign up right away through your link? There is every chance of them signing up even a couple of months later. How do you keep track? More importantly, how do you ensure your commission on the sales generated by them?

Here’s where you need to ensure that your site owner has a cookie tracking system in place. Sign up with sites that offer you a two tier program as well as track everything through cookies valid for several months. No matter when your marketer signs up through your link you will get a commission on the sales they make.

Popularity: 29% [?]

A major advantage of social bookmarking sites is their complement to search engine optimization which is something no website can do without. Who doesn’t like being Google’s favorite? These social bookmarking websites are easy to use. They work wonders for generating massive traffic to your websites when you add a bookmark tool on your web pages. Your visitors do the rest of the work - the ones that come by read your content, love it, bookmark it with the bookmark tool, and start the link building process. Does that sound sweet?

You’ll find social bookmarking most popular at the social marketing sites mentioned earlier - YouTube, MySpace, Facebook, Squidoo etc. one of the best ways to begin benefiting is to sign up with social networking sites that are suitable to your business and create a profile. To get the best out of your association, there are certain vital things you need to do that will help your website, which we’ll cover in a later part in this training series . If you are too impatient to wait, just go ahead and grab your copy of the complete Social Bookmarking Guide at right away.

Social bookmarking is a vital marketing strategy that has a major impact on the following for you, as an online marketer:

Links - You know inbound links are the biggest things that influence your website’s rankings. Using social bookmarking can give you millions of new inbound links to your website. And you what is really wonderful about these links? They are neither pushed nor forced nor bought - they happen independently and naturally.

Managing your reputation - Google just loves these social bookmarking sites. Depending on what you give your visitors to talk about on Digg, MySpace, YouTube and the like, you can literally shoot up in search engine listings very quickly.

Page Ranking - We all know just how long it can take for a new website to get ranked by the search engines. But with social bookmarking and media sites, you don’t have to wait. You can get the word out there by uploading videos on YouTube, creating profiles on MySpace, Facebook, Twitter -and build some links to these.

Search engine optimization or SEO - social bookmarking complements seo quite nicely. Here’s how it works - you bookmark your site or blog, creating an inbound link. Others visit and bookmark your content - so more links. Search engines love quality links. If your content is optimized well with the help of keywords - you are well on your way to seo success.

The collective outcome of the above benefits of social bookmarking is traffic that will convert to sales and profits. Mission accomplished! But how do you actually go around achieving what we’ve discussed above with the help of social bookmarking? You can get the complete guide right away and get started. Social Bookmarking Guide is an investment well worth it!

Popularity: 24% [?]

While keyword optimization plays a vital role in getting you access to those coveted “top positions” in search results, competition analysis is an equally important factor too. Once we know exactly what our competitors are doing, only then can we figure out how to do it better than them! Therefore, the 3-step program to success is:

1. Search for your competitive websites
2. Analyze the competitive websites
3. Surpass your competitive websites

Now that we get the big picture of what we need to do, let us look into the details of each step.

Searching For Your Competition

This step is fairly easy. If you have already read “The #1 Keyword Secret That You Always Wanted To Know“, then you must have already worked out the most competitive keyword phrases in your particular product segment. So you must already be familiar with the list of keyword phrases that seem to be doing the trick for your competitors.

So simply search for those exact keyword phrases on various search engines, and make a list of the top websites displayed in the results. These are your competitors - the ones you have to beat, in order to get their traffic directed towards your website. You have to work your way up, to a position higher than these websites. How? Read on.

Analyzing the Competition

Analyzing the competitive websites in your market segment is probably the most difficult and the most time-consuming part of the process. That’s because you have to go through each of your competitive websites individually, for a whole set parameters, like:

• The design and layout of the site (color scheme, fonts, positioning of important page elements, level of interaction with the users)
• The keyword combinations on which the site pages have been optimized
• The content of the top ranking pages, and the positioning and density of keyword phrases in those pages
• Finding and analyzing the link partners of your competitive websites (how high they rank, the kind of content on their pages, their traffic, what kind of content pages on your competitive websites are they linking to)
• The product range of your competition, and the ways they have used to encourage their visitors to take action and become customers

As you can see, this is a mammoth task, requiring several man-hours of hard work per website you analyze.

Surpassing Your Competition

Once you have completed this process however, that’s when you reach the stage where you can actually work out ways to make your website better than your competitors in all respects mentioned above.

However, time is a crucial factor here. In today’s dynamic world, statistics tend to become “outdated” at the drop of a hat! So if it’s going to take you weeks, or even months, to go through the research and analysis of your competition, by the time you have worked out any substantial improvement methods for your own website, they would have made improvements in their websites too. You don’t expect them to be sitting idle, do you?

So the whole purpose of doing this elaborate research and analysis on your competition stands defeated if you cannot take advantage of their weaknesses right now! You have worked out what seems to be working for them and where they lack. So if you can act faster than them, and exploit their areas of weakness immediately, you can beat them at their own game.

Well then, is there any quicker method of doing the competition analysis? As a matter of fact, there is. There is a way to automate the entire process of competition research, analysis and implementation of improvements. Find out how you can do this with SEO Equalizer right now.

Popularity: 22% [?]

As we all have well understood by now that traffic means business and business translates to profits, then the most important step in promoting our business becomes finding ways to bring in more traffic to our website.

We have already been through the strategies for optimization of our web pages for the most highly searched keyword phrases related to our products. We have also been through ways in which we can find and dominate our competitive websites. What next?

What Attracts Traffic?

That’s the question we need to ask now - what kind of information are the internet surfers looking for? Most surfers are browsing the net for pages that contain how to information or where to find something it! In other words, they are looking for free resources!

For example, if your website is about pet food, your visitors may also be interested in pet accessories or kennels. On the other hand, people who do a search for pet accessories may also be interested in re-stocking their pet food at the same time! This creates a valuable possibility for you to attract more traffic to your website.

If you have well built link directories on your website (to related products, though, and not your immediate competitors) then your website actually becomes a useful resource for your visitors. It finds a place in their bookmark list, which means direct one-way links to your website! With well-maintained link directory pages, you can attract as much as 15% of your traffic per day through these repeat visitors!

Not only that, it also gives you a chance to get reciprocal links from these websites. Once you put the link of a related quality website in your directory, and then send them an email asking for a reciprocal link, your chances of having your request accepted increases many times over! When these webmasters visit your well maintained link directory page, they are more than willing to share links with you!

The result is that you get added traffic from their visitors too, who may be interested in buying your products or services. And, if a visitor directly lands on one of the directory pages on your website, looking for pet accessories say, he may stop to buy some pet food from you too! So it’s a total win-win situation for you! These directory pages will obviously get a high search position if they are linked to related high-quality websites.

Time Consuming Process

Well, you will need to spend considerable amount of time and effort in finding good quality websites, visiting them, adding them to your directory and then sending each one of them customized email request for link partnership!

Moreover, you will also need to maintain the directory pages properly, with proper page titles and URLs. In other words, you will have to make sure those directory pages are search engine optimized, so that people actually land on them.

Besides, you don’t want those webmasters to see a haphazard, free-for-all, poorly organized link page. You will need to organize the links on the page into proper categories and labels, so that both the webmasters as well as the search engines love the page, and of course, your visitors too!

Popularity: 20% [?]

I’ve already discussed how effective online press releases are in boosting page rankings in my last article “Do You Know The Incredible Back Door Shortcut?“. One of the main reasons for this is the fact that internet press releases give you a number of free backlinks to your site. But why are these backlinks so important in the search engine optimization game?

Links For Sale!

One of the most expensive propositions on the internet today is buying links. Since they are such an important part of search engine optimization, people are willing to spend a lot of money buying lists of links. Exactly how much are people willing to spend? The numbers are pretty big- in fact, many people have invested so much in buying links that it’s almost run them dry. This is how important backlinks are in search engine optimization.

For those who simply can’t afford to invest in expensive backlinks lists, the online press release is really a life-saver. You don’t have to shell out loads of cash and you don’t have to worry about the kind of links that you’re purchasing. Best of all, you don’t have to worry about being labeled as spam- online press releases are completely legitimate. In fact, they are exactly what search engines love!

Why Online Press Releases Are Better

To understand why online press releases are better than buying backlinks, we need to understand how the press release works in our favor. It’s actually very simple- when you send out a press release, you also include a link back to your site. The search engines pick these up because they are original content- best of all, the links are all pointing in your direction. Having a number of press releases circulating in cyberspace is exactly like having a number of free backlinks.

Online press releases have a number of other advantages over buying backlinks:

• Perhaps the most important factor is the money factor. Releasing an online press release will cost you less than a fraction of the amount needed for a well-populated backlinks list.
• A winning edge that the press release has over other methods is the content. Since it is original and unique, it immediately makes a personal connection with the consumer. This builds a feeling of trust in the consumer. That’s something a backlinks list simply can’t do. If there’s one thing that’s as good as high traffic, it’s high traffic consisting of repeat customers!
• Online press releases are structured around one of the most important things in internet marketing- content. This means that you can use your press releases for a number of other promotional activities. Many successful online businesses archive their press releases in a separate section of their website. Others post them as blogs and still others have included them in things like eBooks.

Purchasing backlinks can drive more traffic your way but they can be an expensive proposition, especially when you have to invest in them more than once. Online press releases bring you free backlinks and far more traffic.

Popularity: 22% [?]

Through careful research, I have put together a list of phrases you can use that will have focused traffic rushing to your website every day. So read on -

“Bookmark This Web Site Now”

Ensure that your website has this option. By telling your visitors to bookmark your website, you increase the chances of their coming back. Let them know why they should bookmark your website - because you add new content everyday, etc.

“Subscribe To Our Free Ezine”

By asking your visitors to subscribe to your ezine, you will have their permission to send them email communication since they will opt in for it by giving you their email address. Let them know how frequently they can expect to receive your ezine and what they can expect to see in it so that they can look forward to it.

“Participate On Our Discussion Board”

There’s nothing more inviting than to be asked for one’s opinion on things. By inviting your visitors to take part in your discussion board Internet, you will ensure that they return often and meet other like-minded people from the same niche market.

“Sign Our Guest Book”

One good way to make sure you give your customers what they want and to get feedback you can use is to get them to sign your guest book. Internet businesses are dynamic and it’s a customer’s market out there. If you are responsive to customer comments, they will enjoy coming back and also recommend you to others.

“Use Our Free Content”

Let your visitors republish your articles on their website for free. You will increase your exposure, get free publicity, and establish yourself as an expert. Just insist that they include your resource box at the end of the article with a link to your website.

“Tell Your Friend About This Website”

Visitors will be ready to recommend your website to their friends and associates if they had a good experience. You could probably offer them a referral bonus in the form of a free report.

“Take Part In Our Internet Survey”

Another effective way to get your traffic to respond is to get feedback through an Internet survey. You might be able to make improvements to your website so that you can increase traffic.

“Participate In This Contest”

People love to win. When you ask your visitors to take part in Internet competitions or sweepstakes, they will enjoy it. It is also a good way to capture their email addresses so that you can send them the results with their permission

“You Can Give Away This Ebook/Report”

Permit your visitors to use your freebies to the traffic on their website. Don’t forget to include your own ad and links in the freebies so that those who receive it can come back to your website.

“Become our Internet Partner”

Those who are looking to make money Internet will consider the offer. Make it easy for them to sign up and earn by selling your product or services. The result - more traffic to your site since they will link to your website.

Popularity: 14% [?]